Why Good Earth’s Anita Lal waited 30 years to launch her new skincare brand

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Nearly three decades after founding Good Earth, Anita Lal launches Iti, an 18-product skincare line developed over six years. Drawing on Himalayan botanicals, biomimetic formulations and traditional knowledge, the range aims to balance natural ingredients with scientific research.

from Lifestyle News, Fashion News, Lifestyle And Health, Vacation Ideas | The Hindu https://ift.tt/Hs32ZEN

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